Selling the invisible
If you can’t understand it, you can’t write about it Over the last six months, I’ve noticed an alarming rise in two things – and they’re not entirely unrelated. The first is spam, of course. It’s now...
View ArticleEverything’s connected
I’ve seen the future – and it’s big. Very big. I remember it well. It was 1994, and I was trying to explain the enormous potential of the internet to a sceptical friend. I could barely contain my...
View ArticleThree things you shouldn’t do
…unless you’re absolutely sure about them 1. Use Latin if you’re writing in English I’ve just been reading a blog post by one of my favourite bloggers. He’s witty, intelligent and often makes me laugh...
View ArticleThe Next Big Thing on the web
Big ideas, small minds and ‘database hugging’ Remember that great idea you had – the one you took to your boss? The one that was rejected out of hand? The one you’re still convinced is a great idea?...
View ArticleDIY SEO? Yes, you can.
It’s a lot easier than you think. “I don’t care what it takes, as long as it gets me to the top” said the woman with the big hair and the satin blouse, jabbing at me with her glass of sauvignon blanc....
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